Converse
Spark Progress

Animation, typography

As a distinguished graphic design and branding agency based in the UK, our journey often leads us to exciting collaborations that leave an indelible mark. In 2019, we had the distinct privilege of participating in the "Spark Progress" campaign by Converse, orchestrated in partnership with Stereo Creative.

For this remarkable initiative, the creative powerhouse Yarza Twins lent their talent to craft visuals and typographies that would define the campaign. Their involvement was multi-faceted, encompassing modeling and a series of engaging videos that took the iconic Chuck Taylor to a realm of creativity and diversity.

The "Spark Progress 2019" campaign was an endeavor by Converse to promote diversity within the creative industry. Yarza Twins were not just selected as one of the five creatives representing London in this campaign but also played an instrumental role in breathing life into its visual and conceptual elements.

Join us as we explore how this project ignited creativity and celebrated diversity, leaving an enduring impact on the creative landscape. Discover how our collaboration with Converse and Yarza Twins became a testament to the power of artistry and inclusivity in the world of branding.