Captain Baby, a mindfulness brand

Brand design, logo, social media

Captain Baby is a visionary force, dedicated to crafting immersive experiences and events that empower and inspire. Their approach seamlessly merges captivating immersive experiences ("Captain") with mindfulness tools from the realm of meditation and self-discovery ("Baby"). The result is a series of remarkable events that invite participants to not only spectate but become active team members, embarking on a journey of self-discovery. These immersive experiences are accessible to individuals and groups of friends, and they also cater to forward-thinking businesses seeking to provide their teams with extraordinary, out-of-the-ordinary evenings. It's an opportunity to rediscover oneself in a way that often reveals facets that were previously hidden. Attending a Captain Baby event is akin to a transformational odyssey, where one delves deeper into their inner self and, perhaps, finds answers to life's most profound questions.

Notably, Captain Baby was conceived in the midst of a pandemic, a testament to the power of innovation and resilience. Founded by one of the creative minds behind Secret Cinema, this brand emerged as a beacon of light during challenging times.

Our branding journey with Captain Baby mirrored the duality inherent in their name and brand concept, capturing the essence of the outer self (Captain) versus the inner self (Baby). The brand design, presented through a comprehensive brand book and web design, exudes a playful vibrancy. Specific words within the brand are mirrored to unlock our deepest desires and encourage the shedding of societal masks. It's an invitation to be authentic and discover one's true self.

Explore how our partnership with Captain Baby has resulted in a brand experience that transforms lives and encourages a profound inner exploration. Together, we're rewriting the rules of self-discovery, one immersive event at a time.